Understanding & designing marketing research /
Webb, John R.
Understanding & designing marketing research / John R. Webb. - London : International Thomson Business Press, 1999. - Paperback (viii, 236p)
Originally published by Academic Press Ltd., 1992. Reprinted by The Dryden Press, 1994, 1995. Includes indexes.
1861524641 9781861524645
Understanding & designing marketing research / John R. Webb. - London : International Thomson Business Press, 1999. - Paperback (viii, 236p)
Originally published by Academic Press Ltd., 1992. Reprinted by The Dryden Press, 1994, 1995. Includes indexes.
1861524641 9781861524645