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Strategic sports event management /

Masterman, Guy.

Strategic sports event management / Guy Masterman. - Olympic ed. - Amsterdam ; London : Butterworth-Heinemann, 2009. - xxii, 354 p. : ill. ; 24 cm.

Previous ed.: Oxford: Elsevier Butterworth-Heinemann, 2004. Formerly CIP.

Includes bibliographical references and index.

ISBN: 9781856175234 (pbk.) : £26.99 1856175235 (pbk.) : £26.99

Nat. Bib. No.: GBA8D7361 bnb

Subjects--Topical Terms:
Sports tournaments--Management.
Strategic planning.

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