Visual research :
Noble, Ian, 1960-
Visual research : an introduction to research methodologies in graphic design / Ian Noble, Russell Bestley ; foreword by Ellen Lupton. - 2nd ed. - Lausanne ; Worthing : AVA Academia, c2011. - 224 p. : ill. (chiefly col.) ; 30 cm. - Required reading range. Course reader . - Required reading range. Course reader. .
Previous ed.: 2005.
Includes bibliographical references and index.
This exploration of various research methods in visual communication addresses the need for a discussion of problem-solving processes in the field of graphic design and design analysis. It examines areas such as audience, communication theory, semiotics and semantics.
Specialized.
9782940411603 (pbk.) : £37.50 2940411603 (pbk.) : £37.50
Graphic arts--Research--Methodology.
Art and Design.
Visual research : an introduction to research methodologies in graphic design / Ian Noble, Russell Bestley ; foreword by Ellen Lupton. - 2nd ed. - Lausanne ; Worthing : AVA Academia, c2011. - 224 p. : ill. (chiefly col.) ; 30 cm. - Required reading range. Course reader . - Required reading range. Course reader. .
Previous ed.: 2005.
Includes bibliographical references and index.
This exploration of various research methods in visual communication addresses the need for a discussion of problem-solving processes in the field of graphic design and design analysis. It examines areas such as audience, communication theory, semiotics and semantics.
Specialized.
9782940411603 (pbk.) : £37.50 2940411603 (pbk.) : £37.50
Graphic arts--Research--Methodology.
Art and Design.
