Developing new business ideas :
Bragg, Andrew.
Developing new business ideas : a step-by-step guide to creating new business ideas worth backing / Andrew Bragg and Mary Bragg. - Harlow : Financial Times Prentice Hall, 2005. - xxi, 266 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Featuring high-profile case studies, exercises and checklists, this text offers a practical guide to developing your idea from a pipe dream into a viable business.
Specialized.
9780273663256 (pbk.) : £19.99 0273663259 (pbk.) : £19.99
Entrepreneurship.
New business enterprises.
Creative ability in business.
Developing new business ideas : a step-by-step guide to creating new business ideas worth backing / Andrew Bragg and Mary Bragg. - Harlow : Financial Times Prentice Hall, 2005. - xxi, 266 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Featuring high-profile case studies, exercises and checklists, this text offers a practical guide to developing your idea from a pipe dream into a viable business.
Specialized.
9780273663256 (pbk.) : £19.99 0273663259 (pbk.) : £19.99
Entrepreneurship.
New business enterprises.
Creative ability in business.
