Planning research in hospitality and tourism /
Altinay, Levent,
Planning research in hospitality and tourism / Levent Altinay, Alexandros Paraskevas and SooCheong (Shawn) Jang. - Second edition. - xi, 331 pages : illustrations (some colour) ; 25 cm
Previous edition: Amsterdam; London: Butterworth-Heinemann, 2008.
Includes bibliographical references and index.
This volume provides an accessible, concise, and practical guide to planning, conducting, and analysing research in tourism and hospitality. The authors skilfully introduce the basic principles and techniques of research in the international hospitality and tourism sectors, and provide detailed guidance on both quantitative and qualitative methods of research.
9781138852167 1138852163
Tourism--Research.
Hospitality industry--Research.
Travel and Tourism.
Planning research in hospitality and tourism / Levent Altinay, Alexandros Paraskevas and SooCheong (Shawn) Jang. - Second edition. - xi, 331 pages : illustrations (some colour) ; 25 cm
Previous edition: Amsterdam; London: Butterworth-Heinemann, 2008.
Includes bibliographical references and index.
This volume provides an accessible, concise, and practical guide to planning, conducting, and analysing research in tourism and hospitality. The authors skilfully introduce the basic principles and techniques of research in the international hospitality and tourism sectors, and provide detailed guidance on both quantitative and qualitative methods of research.
9781138852167 1138852163
Tourism--Research.
Hospitality industry--Research.
Travel and Tourism.
