The business environment of Europe :

Guay, Terrence R.,

The business environment of Europe : firms, governments, and institutions / Terrence R. Guay. - xx, 345 pages : illustrations (black and white), maps (black and white) ; 25 cm

Written for advanced undergraduate and postgraduate students studying international business, European studies and political economy, this textbook provides a complete overview of Europe's business environment, uncovering both the historical, political and cultural contexts of European business and the diverse nature of Europe's economy and government policies.

Specialized.

9780521694162 (pbk.) : £24.99 9780521872478 (hbk.) : £60.00 0521694167 0521872472


Industrial policy--Europe.
Industries--Europe.
Industry.
Industry.


Europe--Commerce.
Europe--Commercial policy.
Europe--Economic conditions.