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Advertising as communication

Dyer, Gillian.

Advertising as communication Gillian Dyer. - London ; New York : Methuen, 1982. - ix, 191 p. : ill. - Studies in culture and communication . - Studies in communication. .

Includes bibliographies and index.

ISBN: 0416745202 041674530X (pbk.) 9780415027816 0203177304 (Adobe ebook Reader Format) 0415027810 (Print Edition) 9780203158340 (Proquest Ebook Central)

Source: 179095 Proquest Ebook Central

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Subjects--Topical Terms:
Advertising.

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Advertising as communication

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