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Fisk, Peter.

Marketing genius [electronic resource] / Peter Fisk. - Chichester : Capstone, 2006. - viii, 490 p. : ill.

Includes bibliographical references and index.

Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results.




Electronic reproduction.
Askews and Holts.
Mode of access: World Wide Web.

ISBN: 9781841127323 (e-book)

Subjects--Topical Terms:
Marketing--Management.
Business and Management.
Sales & marketing management
Business & Management
Sales & marketing

Index Terms--Genre/Form:
Electronic books.