Managing sport business : an introduction /

Managing sport business : an introduction / edited by David Hassan. - Second edition. - London : Routledge, 2018. - xxxi, 673 pages : illustrations (black and white) ; 25 cm. - Foundations of sport management . - Foundations of sport management. .

Previous edition: 2012.

Includes bibliographical references and index.

This introduction to the theory and practice of sports management helps managers to understand the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management.

9781138291386 (pbk.) : �49.99


Sports administration.
Sports--Economic aspects.
Sport.