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Advertising as communication /

Dyer, Gillian.

Advertising as communication / Gillian Dyer. - London : Routledge, 1988. - xiv,230p - Studies in culture and communication .

Originally published Methuen, 1982.

ISBN: 0415027810 No price , CIP confirmed 9780415027816

Nat. Bib. No.: GB8844718 bnb

Subjects--Topical Terms:
Advertising.

Subjects--Index Terms: Advertising

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