Brand failures : (Record no. 32793)

MARC details
000 -LEADER
fixed length control field	00911cam a2200277 a 4500
001 - CONTROL NUMBER
control field	319449
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170630133319.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	050511s2005 enk 000 0 eng\|
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number	GBA542089
Source	bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0749444339 (pbk.) :
Terms of availability	£9.99
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780749444334
035 ## - SYSTEM CONTROL NUMBER
System control number	(UK-BfC)0749444339
035 ## - SYSTEM CONTROL NUMBER
System control number	(Uk)013200234
040 ## - CATALOGING SOURCE
Original cataloging agency	StDuBDS
Transcribing agency	StDuBDS
Modifying agency	Uk
--	UkLcDMU
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Haig, Matt.
245 10 - TITLE STATEMENT
Title	Brand failures :
Remainder of title	the truth about the 100 biggest branding mistakes of all time /
Statement of responsibility, etc.	Matt Haig.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London :
Name of publisher, distributor, etc.	Kogan Page,
Date of publication, distribution, etc.	2005.
300 ## - PHYSICAL DESCRIPTION
Extent	xii, 260 p. ;
Dimensions	22 cm.
500 ## - GENERAL NOTE
General note	Formerly CIP.
500 ## - GENERAL NOTE
General note	Originally published: 2003. Reprinted with new preface.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Product management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Brand name products.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC	Do not suppress

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date last checked out	Cost, replacement price	Price effective from	Koha item type
		Other/Generic Classification Scheme			Hockney Library	Hockney Library	Library Store (Please ask to see)	16/11/2006	9.99	2	658.827/HAI	7411752424	21/02/2018	14/02/2018	9.99	30/06/2017	2 week loan

Brand failures : (Record no. 32793)

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