Advanced theory and practice in sport marketing / (Record no. 55954)
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000 -LEADER | |
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fixed length control field | 01330nam a22003378a 4500 |
001 - CONTROL NUMBER | |
control field | 391464 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170630135244.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120430s2012 enk f 001|0|eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780415518482 (pbk.) : |
Terms of availability | £37.99 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0415518482 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (StDuBDS)9780415518482 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | StDuBDS |
Language of cataloging | eng |
Transcribing agency | StDuBDS |
Modifying agency | UK-BfC |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | SPO |
Source | eflch |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | SPO |
Source | ukslc |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 23 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Schwarz, Eric C. |
245 10 - TITLE STATEMENT | |
Title | Advanced theory and practice in sport marketing / |
Statement of responsibility, etc. | by Dr. Eric C. Schwarz, Dr. Jason D. Hunter and Alan LaFleur. |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | London : |
Name of publisher, distributor, etc. | Routledge, |
Date of publication, distribution, etc. | 2012. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxii, 409 p. |
500 ## - GENERAL NOTE | |
General note | Previous ed.: Amsterdam; London: Butterworth-Heinemann, 2008. |
520 8# - SUMMARY, ETC. | |
Summary, etc. | This text goes beyond introductory sport marketing. It strives to expand the knowledge of the student with advanced marketing theory related to ethics and social responsibility market research, as well as logistical management sales, retail, and e-marketing management. |
521 ## - TARGET AUDIENCE NOTE | |
Target audience note | Specialized. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Sports |
General subdivision | Marketing. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Sport. |
Source of heading or term | eflch |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Sport. |
Source of heading or term | ukslc |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hunter, Jason D. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | LaFleur, Alan. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Suppress in OPAC | Do not suppress |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Other/Generic Classification Scheme | Hockney Library | Hockney Library | Main Floor | 25/04/2017 | 43.99 | 796.0688/SCH | 7412360090 | 30/06/2017 | 43.99 | 30/06/2017 | 2 week loan |