MARC details
| 000 -LEADER |
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| fixed length control field |
06903cam a2200421 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
GVRL4SOW |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
MiFhGG |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20181128143317.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
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| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr un ---uuuua |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
120209s2012 miu ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| ISBN |
9781414496191 (electronic book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| ISBN |
1414496192 (electronic book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
9781414496184 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Cancelled/invalid ISBN |
1414496184 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)794595910 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
UtOrBLW |
| Transcribing agency |
UtOrBLW |
| Modifying agency |
MiFhGG |
| 050 #4 - Library of Congress Classification |
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| Library of Congress Class mark |
HC79.T4 |
| 245 00 - TITLE STATEMENT |
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| Title |
Innovation masters |
| Medium |
[electronic resource] : |
| Subtitle |
history's best examples of business transformation. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Physical description |
1 online resource (ix, 404 p.). |
| 490 0# - SERIES TITLE |
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| Series statement |
Gale virtual reference library |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - CONTENTS |
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| Contents |
3M Post-it Notes -- 3M's use of Genesis grants encourages innovation -- Amazon Kindle : evolution of an e-book reader -- Analog Devices, Inc., and MEMS Sensors research and development -- Apple Inc.'s ever evolving personal technology devices -- Arianna Huffington and the Huffington Post -- Aspirin : painkiller, analgesic, and preventive measure -- Ban Roll-On and Deodorant -- Band-Aid Bandages : a brand born out of market need -- Bank of America and the evolution of U.S. banking industry -- BASF : multinational diversified chemical company -- Braille system -- British East India Company : company rule in India -- Cisco Systems : from routers to networking systems -- Coca-Cola : the best-selling nonalcoholic beverage in the world -- Colt's Manufacturing Company : pioneering firearms -- Compact discs : from music recordings to computers -- Corning's innovative LCD formation technology -- Cotton gin : Eli Whitney's invention impacts an industry -- Creative marketing and sanitation showromos : Thomas Crapper's inventions -- Dyson vacuums -- eBay : the most used online auction website in the world -- Electrophoretic ink : from signs to e-readers -- Etsy.com : selling handcrafted items on the internet -- Facebook : the world's most popular social network -- FedEx Corporation : its launch and constant innovation -- |
| 505 8# - CONTENTS |
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| Contents |
Flash memory : Fujio Masuoka's invention signals shift in storage technology -- Flextronics's supply chain management -- Ford Motor Company's use of the assembly line -- Genentech : patents and biotechnology -- George Lucas and Star Wars -- Glad Bags : brand building and integrated marketing -- Google, Inc. and its ever evolving search engine business -- Google's AdWords and AdSense equal advertising dollars -- Gore-Tex : ingredient branding done correctly -- Got Milk? : an enduring advertising campaign in the United States -- Hallmark Cards : from post cards to greeting cards -- Hewlett-Packard's LaserJet printer -- Honda Motor Company and their motorcycles -- IBM's system/360 and its impact on the computer industry -- IDEO : an innovative design and consulting firm -- IMAX : bigger screen cinema -- Incandescent light bulb and Thomas Edison -- Intel Corporation enters microprocessor industry -- iRobot Corporation's specialized robot assistants -- Kevlar : DuPont's super-strong lightweight fiber -- Kimberly-Clark's Kleenex facial tissue -- Kool-Aid : Edwin Perkins's flavored drink mix -- Kraft Foods : from cheese distribution to multi-brand conglomerate -- LED traffic lights gain acceptance in the United States and abroad -- |
| 505 8# - CONTENTS |
|---|
| Contents |
Les Paul and the electric guitar -- Levi Strauss and blue jeans -- Magnetic resonance imaging : its discovery and usage -- Mattel, Inc.'s Barbie Doll -- Medtronic, Inc. : medical device pioneer -- Merrill Lynch : innovative financial services -- Microsoft's savvy licensing of operating systems -- Monopoly : the evolution of an iconic U.S. board game -- Muhammad Yunus and microfinancing -- Nano-Tex creates stain-resistant, breathable fabrics -- NASCAR : growing fan base builds marketing opportunities -- Netflix, Inc., disrupts the traditional U.S. movie rental market -- Netscape communications : internet software development in the 1990s -- Nike, Inc. : building a global brand -- Nintendo's Wii : the interactive game console that crossed generations -- Oral contraceptives : from discovery to approval -- Otis Elevator Company -- Pacemaker : an evolving global medical innovation -- Pandora Radio/Music Genome Project -- PayPal : global e-commerce payment processing -- Pixar animation studios : it started as a Toy Story -- Plastic : its discovery, use, and reinvention -- Polaroid camera : an iconic brand with staying power -- Polyester : enduring versatile synthetic fiber -- Procter and Gamble : purpose-drive products and brands -- |
| 505 8# - CONTENTS |
|---|
| Contents |
Refrigeration : its development, application, and use over time -- Saran Wrap : serendipitous plastic wrap -- Sears shifts from mail orders to retail stores -- Sony Walkman : portable music player in the 1980s -- Springfield Armory : military standardization and interchangeable parts -- Swanson successfully markets and sells TV dinners -- Swatch Group : reinvigorating the Swiss watch industry -- Taiwan Semiconductor Manufacturing Company -- Telephone improves with Edison's innovative device -- Texas Instruments and digital light processing technology -- Thermos : from scientific invention to insulated container brand -- Timberland Company : made the duck boot better -- Toyota Prius : the world's first mass-produced hybrid vehicle -- Twitter : social networking and microblogging service -- UPS : package delivery plus logistics and supply chain management -- U.S. military becomes more eco-savvy -- Velcro : how biomimicry inspired innovative design -- VisiCalc, Lotus 1-2-3, and the advent of spreadsheet software -- Wal-Mart uses private satellite network as technological edge -- Walt Disney's vision of family-friendly theme parks -- WD-40 : lubricant, rust, and corrosion inhibitor -- Whole Foods Market, Inc. : natural foods supermarket success -- Wi-Fi devices benefit from industry standardization -- Wikipedia -- Xerox corporation : document management products and services. |
| 520 ## - Summary |
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| Summary |
Covers the best examples of successful businesses and/or business people that have incorporated or developed a new product, service or technology that help to reinvent or revolutionize their business and/or industry. |
| 650 #0 - SUBJECT HEADINGS |
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| Subject term |
Diffusion of innovations |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT HEADINGS |
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| Subject term |
Technological innovations |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT HEADINGS |
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| Subject term |
New products |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT HEADINGS |
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| Subject term |
Organizational change |
| Form subdivision |
Case studies. |
| 710 2# - ADDED CORPORATE NAME |
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| Added corporate author |
Gale Group. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
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| Relationship information |
Print version: |
| Title |
Innovation masters. |
| Place, publisher, and date of publication |
Detroit : Gale, Cengage Learning, c2012 |
| International Standard Book Number |
9781414496184 |
| 856 40 - ONLINE RESOURCE |
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| Uniform Resource Identifier |
<a href="http://link.galegroup.com/apps/pub/4SOW/GVRL?sid=gale_marc&u=bilk_itc">http://link.galegroup.com/apps/pub/4SOW/GVRL?sid=gale_marc&u=bilk_itc</a> |
| Public note |
Click here to access |
| 260 ## - PUBLICATION INFORMATION |
|---|
| Place of publication |
Detroit : |
| Publisher |
Gale, Cengage Learning, |
| Date |
c2012. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
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| Source of description note |
Description based on print version record. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
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| Record control number |
(DLC) 2012005369 |
| 912 ## - |
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| -- |
4SOW |
