How to win campaigns (Record no. 80838)

MARC details
000 -LEADER
fixed length control field 03187nam a2200613 a 4500
001 - CONTROL NUMBER
control field AH24137492
003 - CONTROL NUMBER IDENTIFIER
control field StDuBDS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200807100435.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
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007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100510s2010 enka fs 001|0|eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781849776622 (e-book)
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency StDuBDSZ
Description conventions pn
Modifying agency UkPrAHLS
050 #4 - Library of Congress Classification
Library of Congress Class mark HN18
072 #7 - SUBJECT CATEGORY CODE
Subject category code SOC
Source ukslc
072 #7 - SUBJECT CATEGORY CODE
Subject category code JP
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code RNU
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code GTC
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code TQ
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code LBB
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code JP
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code RNU
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code GTC
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code TQ
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code LBB
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJSU
Source thema
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Rose, Chris,
Dates associated with a name 1956-
245 10 - TITLE STATEMENT
Title How to win campaigns
Medium [electronic resource] /
Subtitle communications for change /
Statement of responsibility, etc Chris Rose.
250 ## - EDITION
Edition statement 2nd ed.
300 ## - PHYSICAL DESCRIPTION
Physical description 1 online resource :
Other physical details ill.
500 ## - GENERAL NOTE
General note Previous ed.: 2005.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 8# - Summary
Summary This comprehensive exploration of what works in campaigning is a practical 'how-to' guide for using the principles and strategies of effective campaigning as a new form of public politics.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction.
Agency responsible for reproduction Askews and Holts.
Note about reproduction Mode of access: World Wide Web.
650 #0 - SUBJECT HEADINGS
Subject term Social action.
650 #0 - SUBJECT HEADINGS
Subject term Communication in social action.
650 #0 - SUBJECT HEADINGS
Subject term Social marketing.
650 #0 - SUBJECT HEADINGS
Subject term Persuasion (Psychology)
650 #7 - SUBJECT HEADINGS
Subject term Society.
650 #7 - SUBJECT HEADINGS
Subject term Politics & government
650 #7 - SUBJECT HEADINGS
Subject term Sustainability
650 #7 - SUBJECT HEADINGS
Subject term Communication studies
650 #7 - SUBJECT HEADINGS
Subject term Environmental science, engineering & technology
650 #7 - SUBJECT HEADINGS
Subject term Public international law
650 #7 - SUBJECT HEADINGS
Subject term Customer services
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version :
International Standard Book Number 9781849711937
856 40 - ONLINE RESOURCE
Uniform Resource Identifier <a href="http://www.vlebooks.com/vleweb/product/openreader?id=BradfordC&isbn=9781849776622">http://www.vlebooks.com/vleweb/product/openreader?id=BradfordC&isbn=9781849776622</a>
Public note Click here to access
710 ## - ADDED CORPORATE NAME
Added corporate author Askews & Holts
260 ## - PUBLICATION INFORMATION
Place of publication London :
Publisher Earthscan,
Date 2010.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on CIP data; resource not viewed.
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Price effective from Koha item type
      Available online Online Library Online Library Online Resources 07/08/2020   VLeBooks 07/08/2020 07/08/2020 E-book