Artificial intelligence for business : (Record no. 87848)

MARC details
000 -LEADER
fixed length control field	02491 a2200205 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	230616s2018 orua 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9780986435614
100 ## - MAIN ENTRY--PERSONAL NAME
Personal author	Rose, Doug,
Relator term	Agile coach.
245 ## - TITLE STATEMENT
Title	Artificial intelligence for business :
Subtitle	what you need to know about ma chine learning and neural networks /
Statement of responsibility, etc	Doug Rose.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture	Beaverton, Or. :
Name of producer, publisher, distributor, manufacturer	Chicago Lakeshore Press,
Date of production, publication, distribution, manufacture, or copyright notice	[2018]
300 ## - PHYSICAL DESCRIPTION
Physical description	xix, 178 pages :
Other physical details	illustrations (black and white);
Dimensions	23 cm
336 ## - CONTENT TYPE
Source	rdacontent
Content type term	text
337 ## - MEDIA TYPE
Source	rdamedia
Media type term	unmediated
338 ## - CARRIER TYPE
Source	rdacarrier
Carrier type term	volum
520 ## - Summary
Summary	Artificial intelligence (AI) has landed on Earth like an alien spacecraft from a science fiction novel. We now have self-driving cars; computers that can diagnose illnesses, recommend treatments, and predict and solve crimes; smart phones that can route us from point A to point B; gadgets that can understand and respond to spoken commands; and much more. All of this is made possible by machine learning (ML). Although AI and ML can be used to help us answer questions and solve problems, for many of us they create more questions than answers, questions such as “What is intelligence?” “How do machines learn?” “What is a machine learning algorithm, and how does it work?” “Will machines take my job?” “Will they take over the world?” and, for those in business, “What do I need to know about AI and ML to harness its power?” This book tackles those questions and more as it brings you up to speed on the basics of AI, ML, and artificial neural networks. You begin by reading the story of AI that traces its evolution from the early 1950s to the present, revealing many of the core ideas that continue to drive its development. You explore recent technological innovations that have reinvigorated the field by providing the “big data” that makes machine learning so powerful — innovations such as GPS, social media and electronic transactions. And you discover how machines learn through the use of powerful processing combined with machine learning algorithms and artificial neural networks that mimic the function of the human brain. All of these ideas are discussed against a backdrop of potential new business opportunities and technologies, so you can begin to harness the power of AI to achieve and maintain competitive advantage.
650 #0 - SUBJECT HEADINGS
Subject term	Machine learning
650 #0 - SUBJECT HEADINGS
Subject term	Neural networks (Computer science)
650 #0 - SUBJECT HEADINGS
Subject term	Artificial intelligence
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type	2 week loan

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				Hockney Library	Hockney Library	Main Floor	22/04/2023	3	16.40	006.31/ROS	7412465518	13/02/2024	16.40	22/04/2023	2 week loan
				Hockney Library	Hockney Library	Main Floor	22/04/2023	3	16.40	006.31/ROS	741246550X	13/02/2024	16.40	22/04/2023	2 week loan

Artificial intelligence for business : (Record no. 87848)

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