Brand management : a theoretical and practical approach / Rik Riezebos.
Publication details: Harlow : Financial Times Prentice Hall, 2003.Description: xvi,331p : ill. ; 24.5 cmISBN:- 0273655051
- 9780273655053
- 21
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library Library Store (Please ask to see) | 658.827/RIE (Browse shelf(Opens below)) | Available | 741130720X |
Bibliography: p297-312. - Includes indexes.
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