Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.
Series: Introducing qualitative methodsPublication details: London : SAGE, 2006.Description: xi, 227 p. ; 25 cmISBN:- 9781412903806 (cased) :
- 1412903807 (cased) :
- 9781412903813 (pbk.) :
- 1412903815 (pbk.) :
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| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library DHB Library Store (Please ask to see) | 658.83/MOI (Browse shelf(Opens below)) | Available | 7411752033 |
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| 658.83/MAL Marketing research : an applied orientation / | 658.83/MAL Marketing research : | 658.83/MAR Qualitative market research : a comprehensive guide / | 658.83/MOI Qualitative marketing research : | 658.83/PRO Essentials of marketing research / | 658.83/PRO Essentials of marketing research / | 658.83/VER Creating value with big data analytics : |
Formerly CIP.
Includes bibliographical references and index.
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