Key concepts in marketing / Jim Blythe.

By: Series: SAGE key conceptsPublication details: London : SAGE, 2009.Description: ix, 219 p. : ill. ; 21 cmISBN:
  • 1847874983 (hbk.)
  • 9781847874986 (hbk.)
  • 1847874991 (pbk.)
  • 9781847874993 (pbk.)
Subject(s): DDC classification:
  • 22
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2 week loan Hockney Library Library Store (Please ask to see) 658.8/BLY (Browse shelf(Opens below)) Available 7411921056

Includes bibliographical references and index.

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