Talent is not enough : business secrets for designers / Shel Perkins.

By: Publication details: Berkeley, Calif. : New Riders ; London : Pearson Education [distributor], 2010.Edition: 2nd edDescription: 448 p. ; 22 cmISBN:
  • 9780321702029 (pbk.) :
  • 0321702026 (pbk.) :
Subject(s): DDC classification:
  • 22
Summary: Filled with real-world examples of sound business practices and effective planning, this text explores both the artistic and commercial skills required by designers in order to ensure that their concepts and projects achieve their full potential.
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2 week loan Hockney Library Main Floor 741.6068/PER (Browse shelf(Opens below)) Available 7412126020
2 week loan Hockney Library Main Floor 741.6068/PER (Browse shelf(Opens below)) Available 7412126039

Previous ed.: 2004.

Filled with real-world examples of sound business practices and effective planning, this text explores both the artistic and commercial skills required by designers in order to ensure that their concepts and projects achieve their full potential.

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