Strategic management for tourism, hospitality and events.
Publisher: London : Routledge, Taylor & Francis Group, 2015Edition: Second edition / Nigel EvansDescription: xx, 708 pages : illustrations ; 25 cmContent type:- text
- still image
- unmediated
- volume
- 9780415837248
- 0415837243
- Strategic management for travel and tourism
- 23
- G155.A1 E927 2015
Item type | Home library | Class number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
2 week loan | Hockney Library Main Floor | 647.940684/EVA (Browse shelf(Opens below)) | Available | 7412282677 |
Browsing Hockney Library shelves, Shelving location: Main Floor Close shelf browser (Hides shelf browser)
647.940683/HAN Handbook of hospitality human resources management / | 647.940683/MIC Best impressions in hospitality : your professional image for excellence / | 647.940684/EVA Strategic management for tourism, hospitality and events. | 647.940684/EVA Strategic management for tourism, hospitality and events. | 647.940684/HAR Hospitality strategic management : concepts and cases / | 647.940684/HAW Responsible hospitality : theory and practice / | 647.940684/OKU Strategic management for hospitality and tourism / |
Previous edition: 2003.
Includes bibliographical references and indexes.
This title introduces students to fundamental strategic management principles in a tourism, hospitality, and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. New content on emerging strategic issues affecting the tourism, hospitality and events industries, such as innovation, employment, culture and sustainability, Web support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case studies, and much more.
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