A smile in the mind : witty thinking in graphic design.

By:

McAlhone, Beryl [author.]

Contributor(s):

Publisher: London : Phaidon Press Limited, 2015Edition: Revised and expanded edition. / Beryl McAlhone & David Stuart, Greg Quinton & Nick AsburyDescription: 271 pages : illustrations (black and white, and colour) ; 29 cmContent type:

text
still image

Media type:

unmediated

Carrier type:

volume

ISBN:

9780714869353 (pbk.) :
071486935X

Subject(s):

DDC classification:

Summary: This work analyses the thought processes behind witty thinking images. The authors show how to make the case for witty solutions, and, through a series of interviews with top graphic designers, suggest how to get ideas.

List(s) this item appears in: Access to HE Art, Design & Media

Holdings
Item type	Home library	Class number	Status	Date due	Barcode
2 week loan	Hockney Library Main Floor	741.6/MAC (Browse shelf(Opens below))	Available		7412214329

Previous edition: 1996.

Includes index.

This work analyses the thought processes behind witty thinking images. The authors show how to make the case for witty solutions, and, through a series of interviews with top graphic designers, suggest how to get ideas.

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A smile in the mind : witty thinking in graphic design.

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