Strategic management and business analysis.
Publisher: London : Routledge, 2016Edition: Second edition / Wyn Jenkins and David WilliamsonDescription: xi, 297 pages : illustrations (black and white) ; 25 cmContent type:- text
- still image
- unmediated
- volume
- 9781138817654 (pbk.) :
- 1138817651
- 23
Item type | Home library | Class number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
2 week loan | Hockney Library Main Floor | 658.4012/JEN (Browse shelf(Opens below)) | Available | 7412222119 |
Previous edition: Oxford: Elsevier Butterworth-Heinemann, 2004.
Includes bibliographical references and index.
This title shows students how to use and apply the core techniques that define strategy. The authors describe the techniques/models, explaining how they evolved, and where and why they are used in the strategic process.
Specialized.
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