Understanding strategic management / Anthony E. Henry.
Publication details: Oxford : Oxford University Press, [2018]Edition: Third editionDescription: xxi, 352 pages : illustrations (colour) ; 25 cmContent type:- text
- still image
- unmediated
- volume
- 9780199662470 (pbk.) :
- 23
- HD30.28 .H475 2018
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library Main Floor | 658.4012/HEN (Browse shelf(Opens below)) | Available | 7412456152 | ||
| 2 week loan | Hockney Library Main Floor | 658.4012/HEN (Browse shelf(Opens below)) | Available | 7412456160 |
Browsing Hockney Library shelves, Shelving location: Main Floor Close shelf browser (Hides shelf browser)
| 658.4012/GRA Contemporary strategy analysis / | 658.4012/HAG The business models handbook : templates, theory and case studies / | 658.4012/HAG The business models handbook : templates, theory and case studies / | 658.4012/HEN Understanding strategic management / | 658.4012/HEN Understanding strategic management / | 658.4012/JOH Exploring strategy : | 658.4012/JOH Exploring strategy / |
Previous edition: 2011.
Includes bibliographical references and index.
An introduction to strategy for students on one-semester courses who require an informative yet practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. Making use of chapter maps and learning objectives to guide students through the complexities of the subject, the author conveys the realities of strategic management through a diverse selection of international and contemporary examples.
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