How to make it in the new music business : practical tips on building a loyal following and making a living as a musician / Ari Herstand.

By: Publisher: New York, NY : Liveright Publishing Corporation, [2023]Copyright date: ©2023Edition: Third editionDescription: xxii, 627 pages : illustrations (black and white), map (black and white) ; 25 cmContent type:
  • text
  • still image
  • cartographic image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781324091868 (hbk.) :
Subject(s): LOC classification:
  • ML3795
Summary: Widely adopted by ambitious individuals and music schools across the world and considered 'the best how-to book of its kind', this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that 'big break' and take matters into their own hands. In this highly anticipated new edition, Ari Herstand reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere.
List(s) this item appears in: FdA Music for the Creative Industries: lvl 4. Music Marketing and Promotion
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Previous edition: 2020.

Includes index.

Widely adopted by ambitious individuals and music schools across the world and considered 'the best how-to book of its kind', this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that 'big break' and take matters into their own hands. In this highly anticipated new edition, Ari Herstand reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere.

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