Artist management for the music business : manage your career in music, manage the music careers of others / Paul Allen.
Publisher: New York : Focal Press, 2022Edition: Fifth editionDescription: 392 pages : illustrations (black and white) ; 24 cmContent type:- text
- still image
- unmediated
- volume
- 9781032014784 (pbk.) :
- 9781032015361 (hbk.) :
- ML3790
Item type | Home library | Class number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
2 week loan | Hockney Library Main Floor | 780.68/ALL (Browse shelf(Opens below)) | Available | 7412435104 | ||
2 week loan | Hockney Library Main Floor | 780.68/ALL (Browse shelf(Opens below)) | Available | 7412435112 |
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Previous edition: 2018.
Includes index.
Anyone managing an artist's career needs to be well versed and have a savvy understanding of the moving parts of the music business. Learn how and why those moving parts 'move', as well as how to manage and navigate a music-based career. This book gives a comprehensive view of how to generate income through music and how to strategically plan for future growth. It includes interviews and case studies with examples of real-world management issues and outcomes. Updates to this new edition include a new chapter for independent, self-managing artists, expanded and updated sections on networking, social media, and streaming, and a basic introduction to data analytics for the music business.
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