TY - BOOK AU - Olins,Wally AU - Olins,Wally ED - Design Council. TI - The new guide to identity: how to create and sustain change through managing identity SN - 0566077507 : PY - 1995/// CY - Aldershot PB - Gower KW - Corporate image N1 - Rev ed of: Wolff Olins guide to corporate identity, 1990; At head of title: The Design Council ER -