TY - BOOK AU - Haig,William L. AU - Harper,Laurel TI - The power of logos: how to create effective company logos SN - 0471287784 PY - 1997/// CY - New York, Chichester PB - Wiley KW - Logos (Symbols) KW - Design KW - Corporate image KW - Commercial art N1 - Includes index; Bibliography: p.173 ER -