Goffman, Erving,  1922-1982. <br/><br/>
Gender advertisements / 
Erving Goffman ; [foreword by Richard Hoggart]. 
 - London :  Macmillan,  1979. 
 - viii,84p :  chiefly ill. ;  29 cm. 
 - Communications and culture .
<br/><br/> Originally published: Washington : Society for the Anthropology of Visual Communication, 1976.  ISBN 0-333-23953-9 Pbk : £2.95. 
<br/><br/>Bibl. 
<br/><br/><label>ISBN: </label>0333239520 :  £7.95 0333239539 9780333239520 9780333239537 
<br/><br/><label>Nat. Bib. No.: </label>GB7829250  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sex role in advertising.<br/>Sex role--Case studies.
<br/><br/><label>Subjects--Index Terms: </label>Sex roles  Social aspects  Study examples  Sex roles in advertisements