Lury, Celia.

Brands : the logos of the global economy / Celia Lury. - London : Routledge, 2004. - 198 p. ; 24 cm.

Formerly CIP.

Includes bibliographical references and index.

0415251826 (cased) : £55.00 0415251834 (pbk.) : £16.99 9780415251822 9780415251839

GBA4X5329 bnb


Brand name products.
Business names.
Marketing.
Globalization--Economic aspects.