TY  - BOOK
AU  - Brassington,Frances
AU  - Pettitt,Stephen
TI  - Principles of marketing
SN  - 9780273695592 (pbk.) :
PY  - 2006///
CY  - Harlow
PB  - Financial Times Prentice Hall
KW  - Marketing
N1  - Formerly CIP; Previous ed.: 2003; Includes bibliographical references and index
ER  -