Blythe, Jim. <br/><br/>
Marketing / 
Jim Blythe. 
 - London :  SAGE Publications,  2006. 
 - vi, 184 p. ;  22 cm. 
 - Sage course companions .
<br/><br/> Formerly CIP. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781412910330 (hbk) :  No price 1412910331 (hbk) 9781412910347 (pbk.) 141291034X (pbk.) 
<br/><br/><label>Nat. Bib. No.: </label>GBA598995  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Study guides.