Bowie, David, MBA. Hospitality marketing an introduction / [electronic resource] : David Bowie and Francis Buttle. - Oxford ; Burlington, MA : Butterworth-Heinemann, 2007, c2004. - 350 p. : ill. ; 25 cm. Includes bibliographical references and index. Electronic reproduction. UK : MyiLibrary, 2007. ISBN: 9786610966295 (electronic bk.) 661096629X Source: 96629 MIL Subjects--Topical Terms: Hospitality industry--Marketing.Hotels--Marketing. Index Terms--Genre/Form: Electronic books.