Visual research : an introduction to research methodologies in graphic design /
Ian Noble, Russell Bestley ; foreword by Ellen Lupton.
- 2nd ed.
- Lausanne ; Worthing : AVA Academia, c2011.
- 224 p. : ill. (chiefly col.) ; 30 cm.
- Required reading range. Course reader .
- Required reading range. Course reader. .
Previous ed.: 2005.
Includes bibliographical references and index.
This exploration of various research methods in visual communication addresses the need for a discussion of problem-solving processes in the field of graphic design and design analysis. It examines areas such as audience, communication theory, semiotics and semantics.