Lea-Greenwood, Gaynor.
Fashion marketing communications [electronic resource] /
Gaynor Lea-Greenwood.
- Chichester, UK : Wiley, 2013.
- xi, 203 p. : ill. (col.)
Includes bibliographical references and index.
9781283665155 (electronic bk.) 1283665158
397765 MIL
Fashion merchandising.
Communication in marketing.
Business communication.
Electronic books.