TY  - BOOK
AU  - Bragg,Andrew
AU  - Bragg,Mary
TI  - Developing new business ideas: a step-by-step guide to creating new business ideas worth backing 
SN  - 9780273663256 (pbk.) :
PY  - 2005///
CY  - Harlow
PB  - Financial Times Prentice Hall
KW  - Entrepreneurship
KW  - New business enterprises
KW  - Creative ability in business
N1  - Includes bibliographical references and index; Specialized
N2  - Featuring high-profile case studies, exercises and checklists, this text offers a practical guide to developing your idea from a pipe dream into a viable business
ER  -