TY  - BOOK
AU  - Fahy,John
AU  - Jobber,David
TI  - Foundations of marketing
SN  - 9780077167950
AV  - HF5415 .F26 2015
PY  - 2015///]
CY  - London
PB  - McGraw Hill Education
KW  - Marketing
N1  - Previous edition: 2012; Includes access to online learning centre; Includes bibliographical references and indexes
UR  - http://www.mcgraw-hill.co.uk/textbook/fahy
ER  -