TY  - BOOK
AU  - Johnson,Gerry
AU  - Whittington,Richard
AU  - Scholes,Kevan
AU  - Angwin,Duncan
AU  - Regnř,Patrick
TI  - Fundamentals of strategy
SN  - 129201721X (paperback)
AV  - HD30.28 .J6495 2015
PY  - 2015///
CY  - Harlow
PB  - Pearson Education Limited
KW  - Business planning
KW  - Strategic planning
KW  - Case studies
N1  - Previous edition published: 2012; Includes bibliographical references and index
ER  -