Entrepreneurship in hospitality and tourism : a global perspective /
edited by Maureen Brookes, Levent Altinay.
- xii, 212 pages : illustrations
This volume gives a definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The editors clearly outline the key theoretical perspectives and go on to cover various types of entrepreneurship. Fully informed by the latest research, it incorporates: different country contexts; the social and cultural dimensions of entrepreneurship; case studies from a wide range of hospitality and tourism sectors; and industry perspectives and examples.
Specialized.
9781910158289 (pbk.) : £29.99 1910158283
Tourism--Management. Hospitality industry--Management. Entrepreneurship. Travel and Tourism. Travel and Tourism.