The business environment of Europe : firms, governments, and institutions /
Terrence R. Guay.
- xx, 345 pages : illustrations (black and white), maps (black and white) ; 25 cm
Written for advanced undergraduate and postgraduate students studying international business, European studies and political economy, this textbook provides a complete overview of Europe's business environment, uncovering both the historical, political and cultural contexts of European business and the diverse nature of Europe's economy and government policies.