Goworek, Helen. <br/><br/>
Retail marketing management :  principles and practice / 
Helen Goworek & Peter McGoldrick. 
 - xvii, 350 pages 
<br/><br/><label>ISBN: </label>9780273758747 (print) 
<br/><br/><label>LCCN: </label>2015014031 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Retail trade.