TY  - BOOK
AU  - Goworek,Helen
AU  - McGoldrick,Peter J.
TI  - Retail marketing management: principles and practice 
SN  - 9780273758747 (print)
AV  - HF5415.13 
PY  - 2015///
CY  - Harlow, United Kingdom
PB  - Pearson Education Limited
KW  - Marketing
KW  - Management
KW  - Retail trade
ER  -