Arthur, Charles,  1961- <br/><br/>
Digital wars :  Apple, Google, Microsoft and the battle for the Internet / 
Charles Arthur. 
 - Second edition. 
 - London :  KoganPage,  2014. 
 - viii, 335 pages ;  22 cm 
<br/><br/> Previous edition: 2012. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> 'Digital Wars' assesses who will be the victor and what the implications are for business, individuals and society. Accessible and comprehensive, it looks at the very different cultures of each business, the iPhone, Android, iPods (mobile music) and the browser and apps battles. 
<br/><br/><label>ISBN: </label>9780749472030 (pbk.) :  £14.99 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Apple Computer, Inc.<br/>Google (Firm)<br/>Microsoft Corporation.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet industry--United States.<br/>Industry.