Dyer, Gillian. Advertising as communication Gillian Dyer. - London ; New York : Methuen, 1982. - ix, 191 p. : ill. - Studies in culture and communication . - Studies in communication. . Includes bibliographies and index. ISBN: 0416745202 041674530X (pbk.) 9780415027816 0203177304 (Adobe ebook Reader Format) 0415027810 (Print Edition) 9780203158340 (Proquest Ebook Central) Source: 179095 Proquest Ebook Central LCCN: Subjects--Topical Terms: Advertising.