Understanding media industries /
Timothy Havens, University of Iowa, Amanda D. Lotz, University of Michigan.
- Second edition.
- New York ; Oxford : Oxford University Press, [2017].
- xvii, 285 pages : illustrations ; 24 cm.
Formerly CIP.
Includes bibliographical references and index.
This timely text not only examines the influence of media industry organization and practices on society but offers students pursuing both scholarly and professional careers a comprehensive overview of how the industries work, why they work as they do, and what the broader theoretical and practical implications of the media industries are. Questions such as 'why is media industry organization important?'; 'how do we make sense of media industry changes?'; and 'what are the key issues facing media industries?' animate the analysis.