TY  - BOOK
AU  - Ryan,Damian
TI  - Understanding digital marketing: a complete guide to engaging customers and implementing successful digital campaigns 
SN  - 9781789666038 (hbk.) :
AV  - HF5415.1265 .R93 2020
PY  - 2020///
CY  - London
PB  - KoganPage
KW  - Internet marketing
KW  - Social media
KW  - Strategic planning
KW  - Marketing
KW  - Management
KW  - Business and Management
KW  - ukslc
N1  - Previous edition: 2017; Includes index
N2  - This title looks at the world of digital marketing. It covers how it got started, how it got to where it is today, and where the thought leaders in the industry believe that it is headed in the future
ER  -