TY  - BOOK
AU  - Lynch,Richard L.
TI  - Strategic management
SN  - 9781529758245 (pbk.) :
AV  - HD30.28 .L92 2021
PY  - 2021///
CY  - London
PB  - SAGE
KW  - Business planning
KW  - Strategic planning
KW  - Business and Management
KW  - ukslc
N1  - "Online resources"--Front cover; Previous edition: Harlow: Pearson Education, 2018; Includes bibliographical references and index
N2  - This text has a practical outlook on strategy and a plethora of short examples to illustrate this. It also features a twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches
ER  -