Gurova, Olga, <br/><br/>
Fashion and the consumer revolution in contemporary Russia / 
Olga Gurova. 
 - xv, 182 pages :  illustrations (black and white) ;  24 cm. 
 - Routledge contemporary Russia and Eastern Europe series ;  58 .
 - Routledge contemporary Russia and Eastern Europe series ;  58. .
<br/><br/> Originally published: 2015. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This text explores how clothing consumption has changed in Russia in the past 20 years as capitalism has emerged in a post-socialist state, bringing with it a 'consumer revolution' or possibly, the author suggests, overconsumption. It shows how there has been and continues to be a massive growth in the fashion retail market, how ideal lifestyles portrayed in glossy magazines and other media have contributed to this, as have changes in the structure of economic institutions and markets. 
<br/><br/><label>ISBN: </label>9781138577084 (pbk.) :  £36.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Clothing trade--Russia (Federation)<br/>Consumption (Economics)--Russia (Federation)<br/>Fashion--Russia (Federation)<br/>Industry.