Overview of the reasoned action approach, a framework for the prediction and change of human social behaviour. The authors review the research, discuss critical issues, and present methodological and conceptual tools for predicting and explaining social behaviour and for designing behaviour change interventions. This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It provides an up-to-date review of relevant research, discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

Electronic reproduction. Askews and Holts. Mode of access: World Wide Web.

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