Innovation in hospitality and tourism / Mike Peters, Birgit Pikkemaat, editors.
Publication details: Binghamton, N.Y. ; London : Haworth Hospitality, c2005.Description: 206 p. : ill. ; 22 cmISBN:- 9780789032713 (pbk.) :
- 0789032716 (pbk.) :
- 22
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Innovation in hospitality and Tourism has been co-published simultaneously as Journal of Quality Assurance in Hospitality & Tourism, volume 6, Numbers 3/4 2005.
Includes bibliographical references and index.
'Innovation in Hospitality and Tourism' presents empirical studies that identify the major 'push and pull' factors of innovation in hospitality and tourism, providing vital information on how to measure innovation in the control and sustainable management of new service development.
Specialized.
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