Managerial economics / William F. Samuelson, Stephen G. Marks, Jay L. Zagorsky.

By: Contributor(s): Publication details: Hoboken : John Wiley & Sons, Inc., 2022.Edition: Ninth editionDescription: 1 volume (various paging) : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781119760900
Subject(s): DDC classification:
  • 23
Available additional physical forms:
  • Also issued online.
Summary: 'Managerial Economics' introduces undergraduates, MBAs, and executives to the complex decision problems today's managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each chapter opens with a central managerial problem-challenging readers to consider and evaluate possible choices - and concludes by reviewing and analysing the decision through the lens of the concepts introduced in the chapter.
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Item type Home library Class number Status Date due Barcode
2 week loan Trinity Green Library TG Main Collection 658.4033/ZAG (Browse shelf(Opens below)) Checking 7412470430

Previous edition: published as by William F. Samuelson, Stephen Marks. 2015.

Formerly CIP. Uk

Includes bibliographical references and index.

'Managerial Economics' introduces undergraduates, MBAs, and executives to the complex decision problems today's managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each chapter opens with a central managerial problem-challenging readers to consider and evaluate possible choices - and concludes by reviewing and analysing the decision through the lens of the concepts introduced in the chapter.

Also issued online.

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